Coopearativa de Viver presented the new image of its “Lágrima” Extra Virgin Olive Oil

After more than 10 years in the market, the “Lágrima” extra virgin olive oil renews its image. A decade of continuing satisfactory performance of an olive oil which was created to give value to the expression of the local variety Serrana the Alto Palencia and thus conquer the most demanding palates.

They have chosen to give it the name “Lágrima” (tear) for a new image with more uniqueness and character, with a stylish black opaque packaging without label that stands out among its competitors, it offers better preservation of the product, incorporates an improved cap pourer, and provides more information for the user, both in print and via QR code and social networking presence.

The new image was presented late February at a press conference at Joachim Schmidt Restaurant  in Valencia, who had the presence of numerous media, customers and specifiers, and presentations by Fernando Marcén, President of Agrifood Cooperatives in Spain; Joaquin Vañó, Regional Secretary for Agriculture, Fisheries, Food and Water in the Valencian Region; Ismael Sanjuan, President of Cooperativa de Viver; José Vicente Torrent, President of Agrifood Cooperatives of the Valencian Region and Fernando Marco, Director of Cooperativa de Viver.

As balance of these 10 years of tradition, D. Ismael Sanjuan highlighted the importance that Cooperativa de Viver has been given to innovation in strategic areas such as partnerships, sustainability, communication, new activities that represent other niche businesses, services that diversify the local economy and its environment, and new products associated with olive oil, as well as its interests in exporting to international markets. 

More info: http://www.aceiteolivavirgenextra.org/

Facebook: https://www.facebook.com/AceitedeOlivaVirgenExtra.CosmeticadeAceitedeOliva

Twitter: @coopviver 

Orbeólive presents its extra virgin olive oils 50K and Botxi

Orbeólive presents its extra virgin olive oils 50K and Botxi
Orbeólive is a young company formed by a team passionate about extra virgin olive oil. It is located in Segorbe (Castellón), on the Spanish Mediterranean coast, a few kilometers away from the sea and right in the middle of Sierra Espadán and Sierra Calderona mountain ranges.
Between these two Sierras declared natural parks, the Serrana variety olives are grown. From smallholder fields of olive trees, this variety is unique in the world, producing high quality olive oils with a high juice content, average stability and high market value.
Orbeólive currently produces two types of extra virgin olive oil, 50K and Botxi.
50K is pure olive juice of the highest quality, made entirely from Serrana Espadán variety. Notable for being cold pressed from young olives, reason for its bold rich flavor to the palate. All this packed in glass bottle with a sleek and elegant design in line with the quality of the product.
Botxi is a blend made from the most representative varieties of the area, being its main component the Serrana Espadán and 10% of Arbequina, Picual and Villalonga varieties. Packaged in glass bottle to preserve of its excellent taste.

More info: www.orbeolive.com

Twitter: @orbeolive

Facebook: www.facebook.com/Orbeolive

Cooperativa de Viver welcomes groups of Japanese and English tourists in its Olive oil Tourism program

Last 30th November and 4th December two groups of Japanese and English tourists, respectively, visited the facilities of Cooperativa de Viver within its Olive Oil Tourism program.

During the visit they knew first hand the characteristics of their olive groves and, along the olive mill and packaging facilities, they learned the features of extra virgin olive oil and the effort that goes into its production.

The Japanese group came from the city of Fukuoka and enjoyed the “Lagrima” olive oil tasting, a product, this special extra virgin oil, which is still difficult to buy in their country. On the other hand, the British group of the Friends of Avinença of Moraira, have appreciated the commitment of defense of the Serrana local variety of olive and a such a special territory, the Alto Palancia.

More info: www.aceiteolivavirgenextra.org